Advanced Advertising

As the delivery of television services is migrating to a personalized delivery scheme, the opportunity to generate revenues through advertising opens up. The Fabrix converged media delivery platform enables dynamic personalized advertising by uniquely integrating digital splicing capabilities to allow the insertion and refresh of advertisements. As the content is ingested and potentially delivered to multiple devices, the Fabrix platform unifies the delivery of advertisements to TV, PC and mobile devices.

Advanced Advertising

Fabrix Offering for Ad Insertion

  • Integrated Ad Storage and Digital splicing
  • Support for dynamic Ad insertion
  • Open standards interfaces implementation to 3rd party AD decision systems (ex SCTE-130)
  • Multi video format support